The internet is filled with information and news, and keeping on top of all of it is next to impossible. Just think of all the different websites that are out there and the information they provide. Visiting every single one that you’re interested in can be an immense and time-consuming task. Most people don’t have enough time to do it, but there are solutions worth looking into. That’s where news aggregators come in. While not a new concept, news aggregators can save you the time and resources that would normally be needed to gather all this information into a digestible portion. For many, news aggregators act like a life preserver, helping them stay afloat in an unending sea of news.
What is a news aggregator?
There are many different types of news aggregators out there, but most are a type of software or application which searches through web content and compiles the information collected, placing them in a single location. The content the news aggregator looks through can include things such as blogs, newspapers, podcasts, and more.
News aggregators can go by different names. They’re sometimes referred to as news readers, feed readers, content aggregators, and RSS readers, but no matter the name, they all operate under the same principle of collecting news stories and placing them in an easy-to-access location.
You may be familiar with news aggregators if you’ve ever subscribed to RSS feeds or visited a news aggregator website. News aggregator sites take stories from all around the web and place them on one web page, usually grouped by topic or category. While this at first may sound like the aggregator is stealing content from another website, it can actually be a mutually beneficial relationship. The news aggregator site receives traffic from visitors who frequent it, while the websites where stories originate get more exposure, leading to more traffic. This is especially useful when the aggregator site is popular and sends visitors to sites that may not normally receive as much traffic. As long as the news aggregator site provides and link and proper attribution, no problems should arise.
There’s a lot of discussion on what the best news aggregator is. In truth, there’s no single answer to that question. It ultimately comes down to tastes, preferences, and the type of news you’re looking for. As long as a news aggregator provides what you want with an interface that’s easy to navigate, you may come to prefer it over others.
Why use news aggregators?
The flow of information never stops. Every day, more and more data is generated on the internet, and some of that information affects your organization. Business leaders need to keep as up to date as much as possible with the relevant information in their respective industries, but that’s not always easy to do. News aggregators give you the ability to read through the latest news stories that have an impact on you and your business, all from one convenient location. There’s no need to comb through dozens of websites hoping to find the news that you want. News aggregators take care of the busy work and put that information at your fingertips.
Staying on top of the news like this helps you to remain competitive. It helps you to know what the latest trends are and what your closest competitors are up to. As the saying goes, “knowledge is power,” and news aggregators are an excellent way to obtain knowledge and use it to further your business goals. They help you see things from a fresh perspective, in turn giving you the information you need to keep your business at the forefront of your industry.
How does a news aggregator work?
In the early days of news aggregation, individual curators would search the web to place stories on their own news aggregator websites. Some still operate manually, but the vast majority of news aggregator software and applications operate through systems and processes that have been coded in. Most follow a similar workflow to handle all of the new web stories that are added to the internet every day.
The first part of that workflow deals with gathering data from previously determined websites. This involves crawling a web page, sometimes checking on RSS feeds to collect that data. The next part extracts articles from that gathered data. This is the part of the workflow where the relevancy of the articles is determined. Next comes the step where articles are grouped together based upon the topics they discuss. There are many different methods that can be used for this. Some of the most common approaches include keyword-based techniques and topic modeling.
After that, an article is chosen that best represents a group of articles based on a topic. This is usually the article that the aggregator shows first. Finally, the topics of the articles are then visualized so the user can access them easily. Most of the time, the user can determine which topics he or she is most interested in so the news aggregator can focus on them.
News aggregation and Import.io
Import.io excels in data extraction, one of the fundamental elements of news aggregation. By scraping different news sites, Import.io’s Web Data Integration platform can compile a large variety of news stories from all over the web. Companies can use this to aggregate news that they specify. Best of all, the capability is continuously running. Since the internet is constantly generating more stories and data, this is a needed feature for keeping updated on all the latest news. Through machine learning technology, articles are extracted, giving valuable insight into new events, changing trends, and different viewpoints which could affect businesses.
Best of all, this can be done with as web data as a service, meaning Import.io will do all the busy work while your company reaps the benefits.
The importance of news aggregation
Using news aggregation is one of the best ways to stay on top of the news and topics you want. They offer convenience and time-saving features. At a time when data is more important than ever, they’re a handy way to compile relevant data and present it into a form that’s easy to consume and process. Businesses that use news aggregation will find they stay ahead of their competitors and ready to handle any future challenges.
Do you want to start aggregating news articles? You can begin today. Just sign up for a free seven day trial, and you can try it out for yourself. Or we can handle all the work for you.
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