Which Import.io Plan Is Right for You? A Guide to Scaling With Your Data

July 31, 2026

Most software charges per seat. Import.io charges for what you use: successful queries. You only pay when a query returns data, so your plan scales with your data volume rather than the size of your team. That makes plan choice a question of usage. What matters is how much data you pull, how well-defended your target sites are, and whether you need pricing intelligence on top of raw extraction. This guide walks through each plan, who it suits, and the signals that tell you it is time to move up.

Key takeaways

Import.io bills for successful queries rather than per seat, so what you pay tracks the data you pull instead of the size of your team. The right plan comes down to your query volume, how well-defended your target sites are, and whether you need pricing intelligence on top of raw extraction.
There are four self-service options: a free 30-day trial (5,000 queries), Standard at $199/mo (50,000 queries), Professional at $399/mo (200,000 queries, API access, tougher proxies), and Advanced at $699/mo (500,000 queries, residential proxies, priority support). Annual billing costs less per month than month-to-month.
Two signals tell you it is time to move up: hitting your monthly query ceiling, or running into a feature limit such as blocked targets, needing API access, or adding teammates. Each step up lowers your overage rate, and volumes above 500,000 queries a month move to Enterprise.
Aperture sits on the same extraction stack but answers a different question. When the job moves from collecting data to monitoring competitor prices, MAP violations, and digital shelf performance, Aperture delivers those as answers rather than raw rows.

How Import.io pricing works

Every paid plan can be billed annually or month-to-month. Annual billing is cheaper per month. Standard, for example, is $199/mo billed annually against $249 month-to-month, while month-to-month lets you cancel any time. Every self-service plan starts with a free 30-day trial, and no credit card is required.

Import.io plans compared

Five plans, one usage-based model. Pick the row that matches your monthly query volume, then use the finder below if you want a quick steer.

Billing

Annual billing shows the lower monthly rate.

How many successful queries a month?

Import.io plan comparison: price, monthly query volume, overage and proxies
Plan	Price	Queries / month	Overage / 1K	Proxies
Trial	Free for 30 days	5,000 total	Hard stop	Standard
Standard	$199 /mo	50,000	$7	Data centre
Professional	$399 /mo	200,000	$3.50	+ Regional
Advanced	$699 /mo	500,000	$2.50	+ Premium & residential
Managed Web Data	Custom	500K+	Custom	Dedicated

Trial

Free for 30 days

For anyone evaluating Import.io on a real project.

Full platform access and 5,000 successful queries, with no credit card and no sales call. It is a hard stop, so nothing charges when the trial ends. Build a real extractor against your target sites and watch the data flow before you commit. The documentation walks through your first extractor step by step.

Move up when: the extractor works and you are ready to run it on a schedule, or you approach the 5,000-query limit.

Start free trial

Standard

$199 /mo billed annually

For a solo analyst or small team pulling data from a handful of sources on a regular schedule.

50,000 successful queries a month, unlimited extractors and concurrent jobs, data centre proxies, scheduling and delivery, and email support. Overage runs at $7 per 1,000 queries. A steady, predictable plan for targets that are not heavily defended.

Move up when: your targets start getting blocked and you need tougher proxies, you want to work through an API, or more than one person needs access.

Choose Standard

Recommended

Professional

$399 /mo billed annually

For a growing team hitting harder targets and building extraction into their own systems.

Everything in Standard, plus 200,000 successful queries a month, regional proxies for harder targets, API access and webhooks, screenshots and HTML extraction, and chat, ticketing and training. Overage drops to $3.50 per 1,000. The plan for teams running extraction as part of a real workflow.

Move up when: you are pulling half a million queries a month, hitting sites with serious anti-bot protection, or need team management for a larger group.

Choose Professional

Advanced

$699 /mo billed annually

For high-volume teams extracting from heavily protected sites at scale.

Everything in Professional, plus 500,000 successful queries a month, premium and residential proxies built for protected sites, multi-user access with team management, and priority live support. Overage is $2.50 per 1,000, the lowest self-service rate. The top self-service tier, for business-critical extraction.

Move up when: you exceed 500,000 queries a month, or you need dedicated infrastructure and someone to run the pipelines for you.

Choose Advanced

Managed Web Data

Custom Enterprise

For teams that need more than 500,000 queries a month, or that would rather not run extraction themselves.

Managed Web Data is a platform licence with dedicated servers, managed delivery, custom SLAs and commercial terms, built around your volumes and run by the Import.io team. The plan when extraction is too large, too critical, or too specialised to self-serve, including the most heavily protected sources.

Move up when: self-service query volumes or defended sources outgrow what the Advanced tier can carry.

Explore Managed Web Data

Scroll across to compare all five plans →

A different axis: Aperture

The self-service tiers scale how much you extract. Aperture takes that extraction and turns it into pricing intelligence: competitor price monitoring, MAP violation detection, product matching across retailers and marketplaces, and digital shelf monitoring, delivered as answers rather than raw rows. Teams often start with extraction and add Aperture when the question shifts from "get me this data" to "tell me what is happening with my prices."

How to know which plan you are on the edge of

The clearest signal is your query volume, and the feature triggers matter just as much.

Hitting your query limit: move up a tier for more headroom and a lower overage rate.
Targets getting blocked: you need better proxies. Standard has data centre proxies, Professional adds regional, and Advanced adds premium and residential.
You want to work programmatically: API access and webhooks start at Professional.
Adding teammates: team management starts at Professional and expands at Advanced.
You need answers rather than rows: that points to digital shelf monitoring and pricing intelligence in Aperture instead of a bigger extraction tier.

You can compare every plan on the pricing page and move up in one click as your needs grow. There is no re-platforming, and no penalty for starting on the plan that fits you today.

Frequently Asked Questions About Import.io Plans and Pricing

Which Import.io plan should I choose?

Start with the free 30-day trial to test Import.io on a real project, with no credit card required. For ongoing use, Standard at $199 per month billed annually suits a solo analyst or small team pulling from a few sources, Professional at $399 per month suits growing teams that need API access, tougher proxies, and more users, and Advanced at $699 per month suits high-volume teams hitting heavily protected sites. Volumes above 500,000 queries a month, or fully managed delivery, move to Enterprise.

Compare all plans on the pricing page →

What is the difference between the Standard and Professional plans?

Professional raises the monthly allowance from 50,000 to 200,000 successful queries and lowers the overage rate from $7 to $3.50 per 1,000. It also adds regional proxies for harder targets, API access and webhooks, and screenshots and HTML extraction. Choose Professional when your targets start getting blocked, you want to work through an API, or more than one person needs access.

Explore the data extraction platform →

How does Import.io's usage-based pricing scale as I grow?

Import.io bills for successful queries rather than per seat, so your cost tracks your data volume. Each tier raises your monthly allowance and lowers your overage rate, and you can move up in one click with no re-platforming. For many teams, a managed plan works out cheaper than maintaining scraping in-house once engineering time is included.

Read about the hidden cost of scraping →

What is Aperture and how is it different from a bigger plan?

Aperture is Import.io's pricing intelligence layer, and it sits on the same extraction stack as the self-service plans. Where those plans scale how much data you extract, Aperture turns that data into answers: competitor price monitoring, MAP violation detection, product matching, and digital shelf monitoring. You add Aperture when the question shifts from collecting data to understanding what is happening with your prices.

See how Aperture works →

When should I move from self-service to Managed Services?

Managed Services fits teams that need more than 500,000 queries a month, extract from the most heavily protected sources, or would rather have the pipelines built and run for them. It comes with dedicated infrastructure, managed delivery, and custom SLAs. Teams often move across once extraction becomes business-critical.

Explore Managed Services →

Can Import.io extract data from heavily protected sites?

Yes. Proxy strength rises with each tier: Standard includes data centre proxies, Professional adds regional proxies for harder targets, and Advanced includes premium and residential proxies built for protected sites. The most defended sources are handled through Managed Services.

See modern extraction techniques →

Does Import.io support MAP monitoring and digital shelf tracking?

Yes, through Aperture. It detects MAP violations with auditable evidence, tracks competitor pricing and assortment, and monitors product content, availability, and search visibility across retailers and marketplaces. This gives brand and channel teams a clear view of digital shelf performance.

Explore digital shelf monitoring →

Is Import.io a good fit for brands protecting price and availability?

Yes. Brands use Import.io to monitor how their products appear across retailers, catch pricing and content issues early, and protect margin with MAP violation alerts. Reliable, structured data helps brand teams act before small problems start to affect conversion.

See solutions for brands →