Availability

Availability indicates whether a product is in stock, out of stock or available in limited quantities. Availability changes influence pricing, search ranking and conversion. Monitoring stock status across retailers helps organisations detect supply pressure and competitive opportunity.

Why it matters

• Impacts sales performance and customer experience
• Can shift demand toward competitors
• Helps identify trends in supply chain stability

How it is used

• Digital shelf auditsAvailability
• Marketplace performance reporting
• Pricing and promotion planning based on stock patterns