We feel fortunate to have attended the inaugural Vacation Rental Data and Revenue Management Conference in Atlanta as it was an amazing learning experience attended by the crème de la crème of the vacation rental industry, so many smart people! With lots of online travel businesses as customers ourselves we…
What is Data Profiling? Data profiling is the process of examining data from an information source and summarizing information about the data such as structure, content, accuracy, and completeness in order to determine the potential of the data for projects. This is an important step in data analysis because it…
What is Data Munging? Data munging, also known as data wrangling, is the data preparation process of manually transforming and cleansing large data sets. This process is typically performed manually using spreadsheets or scripts to filter out unwanted data and create a more relevant, digestible output. The problem with this…
When you think about the future of the business world, what comes to mind? Chances are, you may think of artificial intelligence running much of the busy work that companies have. It’s a concept that’s not too far off, but it may be machine learning which dominates the business landscape…
In the ongoing effort to properly collect and utilize data, operations can quickly become complex. This is especially so in the financial industry, where big data holds tremendous potential but also leads to common pitfalls. To effectively use big data, many financial institutions are turning to data warehouses, while others…
With so many business decisions requiring the use of big data, it has become more important than ever for companies to have useful data on hand. To actually derive insights from data, however, organizations need to have access to it from a single place. This is far easier said than…
The internet can be a treasure trove of data for your business. It’s teeming with customer insights, competitive information, and government regulations that could affect your position in the market. Even better, you can collect this data in a systematic way and analyze it to reveal business threats and opportunities. …
With so many businesses placing an emphasis on collecting and analyzing data, it’s important to take a closer look at the forms that data can come in. Data, after all, is the fuel that drives most companies nowadays. Even industries not normally associated with cutting edge technology are using massive…
A company which neglects proper descriptive statistics and data analysis already finds itself at a disadvantage compared to its competition. With data quickly turning into the lifeblood of the business world, it must be put to good use for a business to remain relevant and successful. The first step is…
There’s no denying that organizations are leveraging web data every day. The web represents the single, largest data source – a data source that is growing exponentially and changes constantly. It is where equity and financial research, retail and manufacturing, and travel and hospitality businesses go to find the most…
