But not all data is worthy. In fact, sifting through thousands of data sets to get accurate data might not be possible, every time.
But as a marketer and a data expert you need not spend a lot of time on data analysis. Data wrangling is one technique that hastens the pace to get valuable insights.
Import.io gathers data for optimizing client advertising campaigns
With Import.io, the communications agency not only tracks and understands how competitors impact their banking client’s sales, but also gains insight into how property listings across the market impact the demand for home loans.
7 Tips on How to Use Social Media for Market Research
Social media market research is the process of gathering quantitative and/or qualitative data from social media platforms to understand social, consumer, or market trends. There are a variety of different methods, tools, and tips you can use to uncover market insights on social media.
For marketers and other companies that are heavily involved in data, keeping up with the latest trends is necessary to ensure maximum efficiency and profits.
Big data is undoubtedly going to be a major point of focus in the coming years.
